Data Protection

eb44's Privacy Policy

Your personal information is of the highest importance to us. This policy explains in detail how eb44 collects, uses, and keeps your information secure.

Last Updated: January 2026
Section 01

Introduction & Scope

eb44 (referred to hereinafter as "we", "our", or "the platform") operates a secure online gaming environment for users in Bangladesh. This privacy policy explains in detail what information is collected about you when you use the eb44.lat website and related services, and how that information is processed and protected.

By using our platform, you agree to the terms of this privacy policy. If you do not agree with any part of this policy, please refrain from using our services or contact us at [email protected].

This policy applies only to users aged 21 or older. We do not knowingly collect information from minors.

Section 02

What Information We Collect

eb44 collects the following types of information in order to operate its services smoothly:

2.1 Information You Provide Directly

When you create an account, request a deposit or withdrawal, or contact our support centre, you voluntarily provide the following information:

  • Full name and date of birth
  • Email address and mobile number
  • Residential address
  • Identity verification documents (national ID card or equivalent)
  • Preferred payment method — bKash, Nagad, Rocket, or Upay account details

2.2 Information Collected Automatically

The following technical information is collected automatically while you use the platform:

  • IP address and device identifier information
  • Browser type, operating system, and screen resolution
  • Time spent on the website and a list of pages visited
  • Gaming activity logs — bet amounts, session duration, and transaction history
  • Cookie and local storage data (see Section 7 for details)

2.3 Information from Third Parties

For the purposes of identity verification and fraud prevention, we may occasionally receive limited information from trusted verification service providers. This is done solely to ensure the security of your account.

Section 03

Purpose of Data Use

eb44 uses your personal information for the following purposes:

  • Account registration, verification, and management
  • Processing financial transactions via bKash, Nagad, Rocket, and Upay
  • Monitoring user behaviour in accordance with responsible gaming guidelines
  • Preventing fraud, money laundering, and unauthorised activity
  • Providing customer support — via live chat and email
  • Improving platform performance and resolving technical issues
  • Complying with applicable laws and regulations
  • Keeping you informed about bonuses and promotional offers (subject to your consent)

We never sell your information to third parties for marketing purposes. See Section 5 for details on data sharing.

Section 04

Legal Basis for Processing

eb44 processes your information on the following legal bases:

4.1 Performance of a Contract

Processing information to manage your account, process transactions, and deliver services is an essential part of our mutual agreement.

4.2 Legal Obligation

We are required to retain certain information to meet legal requirements related to anti-money laundering, know your customer (KYC) verification, and financial accountability.

4.3 Legitimate Interests

We process information on the basis of legitimate interests to protect platform security, prevent fraud, and improve the quality of our services. In doing so, your fundamental rights and freedoms are given the highest priority.

4.4 Consent

For marketing communications, promotional offers, or optional features, we rely on your explicit consent. You may withdraw this consent at any time.

Section 05

Data Sharing & Third Parties

eb44 never sells your personal information. However, necessary information may be shared in the following limited circumstances:

5.1 Payment Processors

Only the minimum necessary information is shared with the relevant payment platform to complete financial transactions via bKash, Nagad, Rocket, and Upay.

5.2 Technology Partners

Game software providers, cybersecurity providers, and IT infrastructure service providers may process limited information within the scope of their respective services. All of them operate under strict confidentiality agreements with us.

5.3 Law Enforcement Agencies

In the case of a court order, legal process, or valid request from a regulatory authority, we may be obliged to provide information in compliance with applicable law.

5.4 Business Transfers

In the event of a change of business ownership or a merger, user information may be transferred. However, the new owner will be bound by the same terms of this privacy policy.

Section 06

Data Retention Period

eb44 retains your personal information only for as long as necessary. The retention period depends on the following factors:

  • Information is retained for the entire duration that your account remains active
  • Financial transaction records are kept for a defined period after account closure due to legal obligations
  • Some information may be retained for a longer period where required for fraud prevention
  • In the case of a legal dispute or claim, relevant information is retained until the dispute is resolved

Once the retention period ends, your information is securely deleted or anonymised.

Section 07

Cookies & Tracking Technologies

The eb44 website uses cookies and similar technologies. These technologies help improve the user experience and ensure the platform functions correctly.

7.1 Essential Cookies

These cookies are essential for maintaining login sessions, security verification, and saving language preferences. Without them, the platform will not function properly.

7.2 Functional Cookies

These cookies are used to remember your preferences and settings. They make your experience more convenient each time you log in.

7.3 Analytical Cookies

These cookies are used to monitor the number of visitors and their behaviour across different pages of the website, which helps us improve the quality of our services. The data collected is aggregated and analysed anonymously.

You can control or reject cookies at any time by changing your browser settings. However, disabling certain essential cookies may cause some platform features to stop working correctly.

Section 08

Data Security Measures

eb44 has adopted industry-standard technical and organisational measures to protect your information:

  • SSL (Secure Socket Layer) encryption — all data transmissions are encrypted
  • Strong encryption methods for storing sensitive information
  • Strict access controls — only authorised staff can view necessary information
  • Regular security audits and vulnerability assessments
  • Firewall and intrusion detection systems
  • Regular data protection training for staff

While we take every possible security measure, no method on the internet is 100% secure. If you notice any suspicious activity related to data security, contact us immediately at [email protected].

Section 09

Your Rights

You have the following rights over your personal information:

9.1 Right to Access

You have the right to know what information we hold about you. Upon request, we will provide a copy of the information we have stored.

9.2 Right to Rectification

If your information contains any errors or is out of date, you may request that it be corrected. Many details can be changed directly from your account settings.

9.3 Right to Erasure

In certain circumstances, you may request that your personal information be deleted. However, some information may not be possible to delete due to legal obligations.

9.4 Right to Restrict Processing

In certain cases, you may request that the processing of your information be restricted, although this may affect your access to services.

9.5 Right to Opt Out of Marketing Communications

You may opt out of promotional communications at any time. Use the unsubscribe link in emails or send a request to [email protected].

To exercise any of the above rights, please contact our support team. We generally respond within 30 days.

Section 10

International Data Transfers

eb44 primarily provides services to users in Bangladesh. However, due to technical infrastructure requirements, some information may be stored on servers located in other countries.

For any such data transfer, we ensure that adequate protections are in place for your information in the recipient country. Where applicable, data protection agreements are entered into with the relevant parties.

Section 11

Protection of Minors

eb44 strictly enforces a 21+ age policy. We do not knowingly collect or process information from any person under the age of 21.

If we become aware that a minor's information is in our system, that account will be closed immediately and all related information will be deleted.

If you believe a minor has opened an account on eb44, please notify us immediately at [email protected].

Section 12

Policy Changes

eb44 may update this privacy policy from time to time to keep pace with business changes, technological developments, or legal requirements.

If any significant changes are made, we will send a notice to your registered email address and clearly announce them on the website. Continued use of the platform after any changes will be taken as acceptance of the updated policy.

The "Last Updated" date mentioned at the top of this page always reflects the date of the most recent change.

Contact Us

If you have any questions, concerns, or complaints about this privacy policy, eb44's privacy team is always ready to help. Our support team provides service in Bengali and English seven days a week, twenty-four hours a day.

Live Chat — 24/7 Support